Postrive vs. Metricool
How Postrive and Metricool differ — and why a Pipedrive team is better off with the add-on that feeds its CRM.
| Postrive | Metricool | |
|---|---|---|
| Price | €10/month or €100/year — everything included | free tier; paid from ~$18/month |
| Pipedrive CRM integration | ✓ native (built for Pipedrive) | — |
| Social lead generation | ✓ likes & comments become Pipedrive leads | — |
| Queues & posting schedules | ✓ included | ✓ |
| Approval workflow | ✓ included | higher plans |
| Ideas board | ✓ included | — |
| Analytics & best times | ✓ incl. best-time heatmap | ✓ (strong) |
| Automatic first comment | ✓ all channels | ✓ |
| EU hosting | ✓ EU (Hetzner) | ✓ (Spain) |
As of July 2026, no guarantee — competitor prices and feature sets change. All trademarks belong to their owners.
Why Pipedrive teams pick Postrive over Metricool
Metricool is an analytics-heavy scheduler; Postrive turns the same engagement data into Pipedrive leads instead of just charts.
Postrive is the only one of the two that knows your CRM: deal links, activity mirror, engagement notes on contacts.
One flat price with every feature — no ad-manager upsells, no per-brand tiers.
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